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Posted: Sunday, January 7, 2018 9:20 PM

Marketing Manager (Marketing Communications Analyst)


At Pearson, we re committed to a world that s always learning and to our talented team who makes it all possible. From bringing lectures vividly to life to turning textbooks into laptop lessons, we are always re-examining the way people learn best, whether it s one child in our own backyard or an education community across the globe.We are bold thinkers and standout innovators who motivate each other to explore new frontiers in an environment that supports and inspires us to always be better. By pushing the boundaries of technology and each other to surpass these boundaries we create seeds of learning that become the catalyst for the world s innovations, personal and global, large and small.

Pearsonis an Equal Opportunity and Affirmative Action Employer and a member ofE-Verify. All qualified applicants, including minorities, women, protectedveterans, and individuals with disabilities are encouraged to apply.


The Marketing Communications Specialist is responsible forproviding world-class marketing services for prospective and existing AcademicPartners. The MCS may develop or workwith various internal/external teams to identify, manage, and deliver services suchas: the design and deployment of partneropportunities, account management, marketing strategy, messaging, creative,project and identity management. The MCSutilizes their strong marketing and communications skills & services tooptimize partner relationships to exceed results. The MCS may be allocated to focus on aparticular component of the marketing life cycle and or service.Recognizes when a decision isneeded for problem solving, analyzes the situation and makes independentrecommendations and decisions.

General Responsibilities

+ Provides World Class Marketing Client Service Management bycreating synergies with internal teams and Academic Partners which empowers thebusiness to exceed objectives.

+ Works on the planning, implementation, development and orservicing of new marketing ideas for Academic Partners & internal teams.

+ Supports communications projects for various components of themarketing life cycle or services.

+ Participates in the development, execution and/or servicing ofmarketing objectives.

+ Prepares & presents materials/findings both internally andexternally for the marketing communications area he or she supports.

+ Provides Academic Partner insights and strategies which helpenable internal & external teams deliver results that exceed objectives.

+ Creates buyin from multiple constituents in a collaborative cross-functional environment.


General Qualifications

* 4-year degree from an accredited institution in Marketing, Business Administration or related field, OR appropriate combination of education and significant experience

* Minimum 3 years experience in Marketing Account Management or Services

+ Experience analyzing and developing marketing content, communications and visual strategies that support the brand

+ Experience working within and maintaining client identity standards across channels

+ Experience proofing marketing pieces including: letters, creative briefs, brochures, banners, magazine ads, outbound e-mails, etc.

+ Coordinating the development & deployment of marketing collateral

+ Experience working with and supporting internal/external marketing services ranging from; digital media, consumer insights, messaging, creative, account management, analytics, and identify management.

* Experience with collecting, reviewing, and reporting on marketing kpi s and media campaigns.

* Up to 25% travel may be required

Supervisory Responsibilities


Pearson is an Equal Opportunity and Affirmative Action Employer and a member of E-Verify. All qualified applicants, including minorities, women, protected veterans, and individuals with disabilities are encouraged to apply.

Primary Location: US-FL-Orlando

Job: Marketing

Organization: North America

Employee Status: Regular Employee

Job Type: Standard

Shift: Day Job

Job Posting: Oct 18, 2017

Job Unposting: Ongoing

Schedule: Full-time Regular

Req ID: 1716389



• Location: Orlando

• Post ID: 28934807 orlando is an interactive computer service that enables access by multiple users and should not be treated as the publisher or speaker of any information provided by another information content provider. © 2018